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Sikap konsumen ditinjau dari need for cognition : sebuah meta analisis /
This study focuses on the meta-analysis of the need for cognition and consumer behavior. From the meta analysis of 24 studies 18 article with subject of 8264, the study reveals that there is positive correlation between need for recognition and consumer behaviour with r=0.2363. This study corroborates the previous studies stated that there is correlation between need for cognition and consumer behaviour.ifa.
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