Gadjah Mada International journal of business

Edisi

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ISBN/ISSN

1411-1128

Deskripsi Fisik

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Judul Seri

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No. Panggil

J 650 Int

The role of relational reward benefits for developing the non financial value…

Research on the customer value to an organization has been widely explored, yet most studies only determined on the financial value based on the customer’s purchasing behavior. The value of customers beyond their purchasing behavior –defined as the relational worth - has not been commonly captured yet. This non-financial value is one of the drivers in retaining customers, hence it becomes a…

The Impact of message framing and source credibility on breastfeeding intenti…

Penelitian ini yang berakar dalam persoektif sosial marketing yang menguji dampak pesan framing dan kredibilitas sumber data terhadap niat berperilaku untuk menyusui.Percobaan dengan menggunakan desain faktorial 2X2 dilakukan di Indonesia yang sangat relevan meningat presentasi di presentasi perempuan di Indonesia yang menyusui leboh rendah dari pada negara lain.

Technology Readiness and E-commerce Adoption among Entrepreneurs of SMEs in B…

The emergence of internet-based electronic commerce offers considerable opportunities for companies to expand their customer base, enter new product markets, and rationalize their business. The Indonesian government has initiated and implemented a series of plans and activities to promote technology use to increase SMEs’ performance. Despite such efforts, technology adoption rate are still lo…

Abusive Supervision Scale development in Indonesia

The purpose of this study was to develop a scale of abusive supervision in Indonesia. The study was conducted with a different context and scale development method from Tepper’s (2000) abusive supervision scale. The abusive supervision scale from Tepper (2000) was developed in the U.S., which has a cultural orientation of low power distance. The current study was conducted in Indonesia, which…

Explaining the Informal Sector in Indonesia from the Transaction Cocts Perspe…

Edisi

Vol.16, No.1, Jan - Apr 2014: 23-38

ISBN/ISSN

14111128

Deskripsi Fisik

ii , 10 hlm,: 24 cm

Judul Seri

-

No. Panggil

J 650 Int

Interest rates targeting of monetary Policy : An Open Economy SVAR Study of M…

This paper examines the implementation of monetary policy during the interest rates targeting in a small-open economy (i.e. Malaysia) by using an open-economy structural VAR (SVAR) study. It tests the effect of foreign shocks upon domestic macroeconomic fluctuations and monetary policy, and examines how effective monetary policy is in influencing macroeconomic variables. The results show that d…

Is scissoring a metaphor for disconnecting a relationship ?

A great deal of attention has surrounded the role of embodied cognition in human judgments; however, it has received very little research attention, especially in the marketing field. This research is based on the idea that the act of cutting can activate perceptions of severing relationships, as well as eliciting a sense of independence. Study 1 showed that consumers are less likely to adopt a…

al I'tisham 1 : Abi Ishaq Ibrahim bin Musa al Syathibi

Edisi

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ISBN/ISSN

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Deskripsi Fisik

402 hlm. : ilus ; 25 cm.

Judul Seri

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No. Panggil

U 297. 148 12 Sya i

al I'tisham 2 : Abi Ishaq Ibrahim bin Musa al Syathibi

Edisi

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ISBN/ISSN

-

Deskripsi Fisik

551 hlm. : ilus ; 25 cm.

Judul Seri

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No. Panggil

U 297. 148 1 Sya i